
SALES AND SERVICE
Whether you want to buy a new machine or have your grandparents old Electrolux restored
We can help!
804-323-1400
8527 Midlothian Turnpike
Richmond, VA 23235
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Hi,
My name is Ray Satterwhite. I am the owner of the Richmond,
VA Aerus franchise and have been with this company since
1976. Before the company went to franchises, I was one of the top
20 salesmen in the USA for over 20 years and was the 60th person in
Electrolux history to have 10,000 sales, almost all door to door.
I have more or less seen it all in this business from knocking on doors
with the old Super J, the many VP Club trips, being the only salesman
in Electrolux history to be allowed at the same time to be a branch
manager...My success comes from one way of thinking: treat the
customer good and the customer will treat you good. If you do that, no
one loses and that is the way business should be... |
In 1924 Electrolux USA broke off from the Swedish company, AB Electrolux. Electrolux USA was then known as the Electrolux Corporation until 1996. In 1996 the Electrolux Corporation was bought by Joe Urso (who still owns the company). The company was renamed Electrolux LLC. In 2003 the rights to the name Electrolux in North America ended, thats when Electrolux LLC was renamed Aerus LLC. Aerus still makes high quality floor care products true to its heritage. After all Aerus is Electrolux. |
If you are in a department store and see something that says "Electrolux" those are not the Electrolux products that your parents had. In 2003 the rights to the name Electrolux ended in North America. Electrolux of Sweden (AB Electrolux) could now sell their products using the Electrolux name. AB Electrolux owns a lot of companies including the vacuum brand "Eureka." AB Electrolux takes their "Eureka" products and rebadges them to say "Electrolux" with their logo, some different trim and colors. Before 2003, Eureka sold a machine called the "Eureka Oxygen" after 2003 the same exact machine is called the "Electrolux Oxygen." DO NOT confuse these products with 1924-2003 Electrolux products, they are two completely different companies. If someone tells you that there is no such thing as a real Electrolux anymore, that they got sold or bought out, they are not telling the truth or they just do not know. The company that made all 1924-2003 Electrolux products in North America is now known as Aerus, its still the same great company the only thing different is the name. |
LET US SHOW YOU WHY WE ARE THE BEST!

THE LUX GUARDIAN ULTRA![]() Every time you walk across the carpet, sit on your couch or clean your furniture, dust and contaminants from that surface are recirculated into the air. Unlike conventional vacuum cleaners, which scatter dirt and dust, the Lux Guardian Ultra is sealed to prevent dirt and pollutants from reentering the air. A true HEPA filtration system captures particles as small as 0.3 micron with 99.97% efficiency. Cyclonic suction prevents clogging and keeps power at its peak. Continuous circulation of the air moves dirt to the sides of the filter bag, eliminating airflow restriction. The Lux Guardian Ultra is an innovative, 3-motor system that stays true to our Electrolux heritage of durability and reliability. |
| • Highest Filtration Standards
- Utilized inside hospitals, true HEPA filtration captures 99.97%
of contaminants as small as 0.3 micron. A totally sealed
system ensures that particles are not reintroduced into the air. • Stronger Airflow - A newly designed motor creates 40% more airflow than previous model for greater cleaning power. Cyclonic suction prevents clogging and keeps power at its peak. • Lightweight - The Lux Guardian Ultra packs more power into a lighter weight design, weighing 20% less than previous models. • Easy Clean Up - The Lux Guardian Ultra automatically shuts off when the bag is full. The Home Solutions filter bag, exclusively designed by Aerus, is self-sealing so that no captured dirt or dust can escape. • Ease of Use with L-Shaped Design - The power nozzle self-adjusts its height between types of carpet and the unique, low profile L-shape provides 4-sided cleaning around table and chair legs. The canister features a 3-wheel guidance system to maneuver easily across all surfaces. Also equipped with a headlight to see under beds, furniture and around dark corners. • Performance Indication - System Indicator alerts the condition of operation including power on/off, missing filter bag, full filter bag and over-heated motor. The motor will automatically shut off if it overheats and the indicator will appear lit. • Ergonomic - The soft, ergonomic handle is engineered to provide balanced weight distribution • Versatility - Top-mounted power switch is operated with a simple foot tap. Switches located on the handle adjust suction and turn off the power nozzle brush roll when using on hard surface flooring. • Automatic Protection - If an object becomes tangled in the power nozzle brush, the circuit breaker will automatically shut off the brush to prevent damage. A built in thermo coupler protects the motor by shutting it down if it overheats. • Convenient - The cord is 20-feet long, allowing for fewer interruptions and an automatic cord winder makes storage easy. • No Worries - An unprecedented 20-year limited warranty protects your investment. |
LUX FLOOR PRO SHAMPOOER / POLISHER![]() Wait till you see how easy it is to make carpeting come clean and floors glisten! |
| This
innovative machine has a 3-brush system which never leaves streaks and
covers more area with greater speed. The Lux Floor Pro comes with
3 soft bristle brushes to make old carpeting look new, a quick-release
shampoo dispensing tank that fits under faucets, a splash guard so
there is no overspray and its own storage tray. There's an easy
to use fingertip foam dispenser, a bumper to protect walls and
furniture, and an offset hood which permits a 3 1/2" clearance under
cabinets. The handle, which folds for storage, also conveniently
turns power on and off. To top it off, it has a 40 foot cord and
full 5 year warranty |
| LUX FLOOR PRO VIDEO |
LUX GUARDIAN UPRIGHT ![]() The Lux line of upright vacuums by Aerus inherited the same high quality, durable characteristics of their Electrolux canister predecessors. The Lux upright vacuum line was designed for ease of use, best in class performance and long lasting operation . The Lux Guardian is a high performance, durable product and can help you achieve a healthier living environment. A specially designed, HEPA afterfilter captures contaminants as small as 0.3 microns such as pet danders, dust mites and other pollutants. With its powerful 3-motor system and complete deluxe accessory package, cleaning your home has never been easier. |
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THE AERUS GUARDIAN HEATER - WITH PCO TECHNOLOGY AND A PTC CERAMIC HEATING CORE - DOES NOT USE BULBS TO HEAT!![]() |
